
Updated at 2022-04-17
Japan has a robust mascot culture. Various administrative districts created their own distinct mascots to promote tourism. Ito is located along the eastern coast of Izu Peninsula. Its main industries are fishing and tourism. The doll in the picture is wearing a sailor uniform to show Ito's close association with fishing and the sea.
Language: Japanese
Area: 124 square kilometers
Population: Approx. 63,000 people
Main Industries/Features: Located on the eastern Izu Peninsula, about 45% of Ito lies within the Fuji-Hakone-Izu National Park, featuring geological sites such as Mount Omuro and Jogasaki Coast. Renowned for its historic hot springs, Ito has the highest volume of spring water in Shizuoka Prefecture and has built a thriving tourism industry around this natural resource.